CHEEK LINE
Two small edges that frame your whole face. Here’s how to shave them clean and keep them even.
A missed patch on your cheek barely shows. A crooked sideburn or a wobbly cheek line shows from across the room. The edges of your shave matter more than they look like they should, and they’re easy to get right once you slow down.
Why the Edges Are Tricky
Your eye spots a difference between left and right straight away, so one slightly higher sideburn stands out.
The razor has to work around the ear and temple, where the skin is uneven and the angle changes.
A dim bathroom makes it hard to see where a line really sits. Shave near good light where you can.
Pressing to get a sharp line is how you get irritation. See our razor burn guide.
Three Things to Get Right
Pick where your sideburns end before the razor touches your skin. A common reference point is the middle of your ear. Hold a finger against it on each side to check they match.
Action: Check both sides against the same point.Take a few short strokes on one side, then look at the other. Going back and forth keeps the two sides level, and it’s easy to take more off but impossible to put it back.
Action: Compare after every pass.Gently stretch the skin with your free hand and use short strokes with no pressure. Let the razor follow the line rather than forcing it.
Action: Light touch, short strokes.A Simple Edge Routine
Face the mirror in good light and decide where each sideburn and your cheek line should sit.
Wash with warm water and apply shaving cream or gel. See how to shave properly for the basics.
Use short strokes on the area below your chosen line, rinsing the blade often.
Check both sides, tidy any difference with a few light strokes, then rinse with cool water and moisturise.
Edge Mistakes vs the Better Way
✗ The Common Mistakes
- Shaving one side completely, then the other
- Shaving in poor light
- Pressing to get a sharp line
- Rushing around the ear
- Using a worn blade
✓ The Better Way
- Alternating sides in small steps
- Good light, close to the mirror
- Short, light strokes
- Taking your time near the ear
- A fresh, clean blade
A worn blade drags on the skin. See how often to change your blade, and our guide to pivoting heads for how the head follows your face.

- Premium handle with a quality rubber grip
- Pivoting action head
- Strip with vitamin E and aloe
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What customers say
“Excellent product, handle has a real weighty and quality feel”
“My now razor of choice”
“Very good quality yet reasonably priced”
Rated 4.5/5 from 15 reviews. Read them all on Trustpilot.
Frequently asked questions
It’s a matter of taste. Many men end them around the middle of the ear. The key is that both sides finish at the same point.
A natural line, where your growth thins out, usually looks best. Avoid shaving too high, because you can always take more off later.
Either can work. A razor gives a closer finish, so use light strokes and good light. Our face shape guide can help you choose a line.
Yes. Start with the £9.99 starter kit, which includes a premium handle. You can change, delay or cancel at any time for free.
Decide your line first, work in small steps and keep comparing left and right. A light touch and good light do most of the work.
